Why sitecore cms

Sitecore CMS benefits also include helping marketers deliver contextual customer experiences with the following features:. Sitecore was created to give businesses omnichannel automation capabilities. Operating with email, print, social, mobile apps and non-Sitecore websites, marketing professionals can retrieve audience information from all corners of the internet to create more insightful candidate profiles.

Afterwards, teams can perform more precise targeting based on the trends and patterns in specific user demographics. Hopefully this blog post has shown you some of the best features of the Sitecore enterprise content management system. Here are the key takeaways one more time:. And if your business ends up using Sitecore CMS, let us know how it goes in the comments below. Your email address will not be published.

Back to Blog. Why Sitecore for Your Business? Features of Sitecore Among the main features of Sitecore eCommerce are web content management, customer insights, customer profiles, page templates, and omnichannel capabilities. Some of these Sitecore DMS features include a centralized data repository Sitecore xDB and integrations with other databases such as your CRM , customer profiles, scoring, and various testing capabilities.

Sitecore DMS also includes Sitecore Commerce, a natively integrated module for streamlining customer online shopping experiences. Sitecore Commerce has three options, all equipped to help you manage pre-purchase, point-of-sale, and post-purchase marketing experiences. The advantage of Sitecore is the ability to customize every aspect of your marketing pipelines.

But with so many options, how can you leverage the best solutions for you? When assessing your marketing and Sitecore needs, you may address several topics: your product or service, customer lifecycles, industry specifics, and current technologies. Every Sitecore implementation is unique, and requires an assessment of current systems as well as a plan for migrating legacy data, streamlining systems, extending platform capabilities, and optimizing marketing channels.

Chetu has implemented, integrated, and customized Sitecore platforms as well as other content management and marketing software solutions. We customize all of our services, from assessment of your current technology and systems to the selection of our industry specialized, certified Sitecore developers.

Healthcare organizations serve large, diverse populations, and therefore must appeal to a variety of needs. With multi-site management and flexible templating, Sitecore CMS platforms allow healthcare marketers to customize and manage their content with ease. Sitecore DMS also offers in-depth analytics to provide healthcare marketers with the insights necessary to engage target audiences with relevant health information and healthcare resources.

Additionally, Sitecore platforms are easily integrated to a number of pre-made APIs, and a knowledgeable development partner can custom integrate to the many systems needed to run online healthcare marketing campaigns.

A logical relationship, Sitecore best serves retail and e-commerce industries with its customer lifecycle focus, experience management, and omnichannel automation features. The Sitecore Experience Platform and Experience Database collect and allow retailers and e-commerce marketers to monitor how customers are interacting with the brand across channels, with knowledge of device types, social media platforms, search histories, positions in sales funnel, and more.

For instance, contextual intelligence uses session cookies to track devices and create user profiles. Based on collected user behavioral patterns, rules-based automations and more personalized targeting can be leveraged, strengthening overall relationships with unique markets. Your sitecore experience manager at Cylogy will help better implement the benefits of sitecore to make your custom sitecore back end.

We leverage and add to the sitecore content hub through sitecore managed marketing. What is Sitecore? Stand out features: Granular security controls and approval workflows for enterprises and government organizations Drag and Drop, WYSIWYG interfaces for page and form editing Multi-site support and flexible API data integrations Multilingual support Native personalization and analytics.

Additional Technologies Explore our full range of technology solutions including marketing automation, predictive analytics, content management, and more.

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